Kenny Kramer, who was the basis for his namesake in Seinfeld, ran a bus tour through New York City which visited sites seen in the show. The bus tour was parodied in an episode of the show
In the first episode of Seinfeld, Kramer's last name was Kessler. Producers were concerned that Larry David's friend Kenny Kramer (who was the bases for the character) would object to the use of his name. Eventually they worked out a deal and the character was renamed "Kramer"